Creating a personal honey brand started as a fun project when we decided to import and sell 100 kg of honey. My wife, being half Greek, has always been proud of her heritage, which plays a significant role in her identity. Together, we embarked on a journey to bring the taste of Greece to Denmark by creating our own honey brand. Inspired by family traditions and the rich landscapes of Greece, we sourced 100 kilograms of premium honey directly from beekeepers who have honed their craft over generations. This honey is more than just a product; it’s a testament to our love for the land, our commitment to quality, and our desire to share the authentic sweetness of Greece with the world. I took on the challenge of creating the brand identity and developed an e-commerce site where we successfully sold our honey.