Retro, Authentic, Vibrant, Happening, Informal - feels like hip revolutionary Havana. Sexy. Casual and very laid back.


Original, Country, Freedom, American, Real – The Lone Star Cigar. Ride into the Sunset on the back of a true American smoking experience.

Layout / Draft


Vibrant, Warm, Sensual, Hip, Funky – feels so 80s in that sexy Miami Vice way. You can feel the heat and sense the distant salsa drums. Escape into the ocean Breeze and soft sunset. Very South Beach.

Fireball / Concept Development / Packaging / Design

Client: STG / Year 2010